Launched the full range of Aberlour’s Double Cask
Matured whiskies to the media.
Full-on PR in Singapore since 2013, with multiple activations such as Absolut Canvas, A by Absolut, Nights by Absolut and The Absolute Style Distillery.
PR campaign for the 2015 edition of this literary festival coorganised by Yale-NUS and Singapore Management University.
International PR for Singapore’s premier art fair since 2013 for its 2014, 2015 and 2016 editions.
Full-on PR campaign in Singapore since 2013, publicising various Chivas parties such as AOS Anthems at Butter Factory and MOB at Zouk, facilitating interviews for the Chivas Global Brand Ambassadors, and launching initiatives such as the Here’s to Real Friends campaign.
PR of the festival for its 2015 edition, with full-on press conference, and multiple story angles to promote various aspects of the film programme.
PR for the brand in Singapore since 2014. Our mission included the execution of a bespoke PR campaign at the F1 Singapore Grand Prix, as well as the launch of new products such as the N°1 Night Range bottles and the Collection du Chef de Caves.
Created and implemented the PR strategy for the launch of JC WAH, a new wine designed to be paired with Japanese cuisine.
PR of the festival since 2010, with press conferences, artists interviews, show previews, etc.
International PR for MAISON&OBJET Asia for its 2014, 2015 and 2016 editions, as well as Asia-Pacific PR for MAISON&OBJET Paris.
PR in Singapore since 2011. Major PR initiatives included the creation of the ICON de Martell Cordon Bleu photography award, which has become the premier photography award in Singapore, and the public relations campaign for Martell’s 300th anniversary in 2015.
Coprorate public relations since 2012. Conceptualised and executed the activities and public outreach for Pernod Ricard Singapore’s CSR programmes and the accompanying public relations efforts to the media.
Strengthening the brand positioning of Perrier-Jouët and its close association with the visual arts in Singapore.
PR for the gallery since 2014 for its arts exhibitions (Salvador Dali, etc.).
PR campaign for this film festival under the helm of the French Embassy and Institut Français for its 2011, 2012, 2013, 2014 and 2015 editions, with press conferences and media luncheons organised for movie stars like Sophie Marceau, Carole Bouquet, Catherine Deneuve, Isabelle Huppert, Christophe Lambert, etc.
PR in Singapore since 2012, facilitating media interviews with Royal Salute Global Brand Ambassadors and conducting media familiarisation clinics for Royal Salute’s global association with polo.
International PR since 2014 for one of Singapore’s premier museums, engaging the contemporary art scene.
Multiple PR campaigns for Edith Piaf’s show “No Regrets” in 2011, “A Singaporean in Paris” with Hossan Leong in 2012, ‘La Vie en Rose” and “Musicfest@SGH” in 2015.
PR in Singapore since 2012. Included publicising the roll-out of The Glenlivet Guardians Programme and developed the public relations efforts for campaigns such as The Glenlivet Pioneering Spirit.
PR from 2005 to 2007 for this creative program organised by Singapore’s National Arts Council.
PR and event management of the “Hearts & Crafts” campaign in 2011.
International PR campaign and management of public programs for the first edition of this light festival in 2010 under the helm of Singapore’s Urban Redevelopment Authority.
Regional PR campaign for this 2011 classical music training program bringing together LANXESS’ corporation with Singapore National Youth Orchestra, with a focus on the the concert “A Musica Chemistry” held at The Esplanade.
Regional PR campaigns in2012 for Yuna’s concert at the Kallang Theatre, and for Double Trouble’s concert at the Singapore Indoor Stadium.
International PR campaign for the world’s unveiling of Leonardo Da Vinci’s Earlier Mona Lisa in Singapore in 2014.
Regional PR campaign to launch the school in Southeast Asia in 2009.
Event management from 2008 to 2010 for this festival organised by Singapore’s National Arts Council.
Event management with production of a photography exhibition organised at the Red Dot Museum in 2011, followed by a touring mobile exhibition.
PR campaign for the festival in 2011.
Event management and PR campaign for 2005 edition of this festival organised under the helm of Singapore’s national Arts Council.
PR campaign for the 2013 edition of this movement organised by Singapore’s National Heritage Board.
International PR for the cultural museum in 2010-2011, including specific PR activations for the Ramayana Revisited, the Sarong Kebaya exhibition, Little Phoenixes and Dragons: Children’s Season.
Event management and PR campaign for the 2010 edition of this cultural festival placed under the helm of the French Embassy in Singapore.
International PR campaign for the 2012 edition of the summit organised in Singapore.
International PR campaign in 2012 for the Food Services Productivity Conference at the Singapore International Restaurant Show and for the 7th World Championship of Chinese Cuisine (WCCC).